Occasionally I stick funny things in my link attributes just to see if anyone would pick up on it, no one does. After John tweet this, he had to then come back and clarify, as to not set some SEOs off ...

Google announced a major change to how nofollow links are counted. Previously nofollow links were treated as a directive, meaning Google obeyed the nofollow, period. Starting today, for ranking ...

Google is evolving the nofollow link attribute and introducing additional attributes to help Google understand the nature of links. The two new link attributes ...