Those who participate in a software development project understand and believe in the potential of the product they’ve created. They’re clear on what it can do for members of the target market. But ...

This is a post from Nate Westheimer that originally appeared on his blog. After running the NY Tech Meetup for nearly two and a half years, and personally curating and coaching over 200 demos, I’ve ...

Product tours are a primary marketing tactic for those following a product-led growth model or any company that wants to provide potential customers a look at how their product works. And there are a ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Reprise, a software demo platform for enterprise sales and marketing ...

If you like trying software before you buy it, LeadrPro wants to connect you with software-as-a-service sellers that will even pay you to test it out. There are startups out there developing ways to ...

Garin Hess, a tech entrepreneur based in Utah, experienced what he calls the “demo bottleneck” at a previous software-as-a-service (SaaS) startup while pitching to potential customers. He theorized ...

For software developers, live product demonstrations are a way of life, and that means that "live product demos gone horribly awry" are also a fact of life. But what if the world's most disastrous ...

Years ago, I owned a company that was a reseller for a software product. We consistently ranked among the top resellers for this particular software company which, not surprisingly, prompted a lot of ...