A logo is not a graphic. It’s a rallying point. I treat it like a symbol people can believe in, not just recognize. That’s ...

For projects that will be printed, use the EPS file. For digital presentations use the PNG file. They may be placed directly into page layout or word processing documents. Since EPS is a vector format ...

Brooklyn art collective MSCHF is launching Applied MSCHF, a creative agency-style arm for brand partnerships. Pepsi unveiled its new electric black-and-blue logo with much fanfare last month, sparking ...